Employee Surveys

Our VitalSigns Cooperative Assessment® is the only nationally-benchmarked employee survey designed exclusively for electric cooperatives. It will help you:


  • Improve morale at the co-op
  • Increase employee productivity
  • Improve safety
  • Reduce employee turnover
  • Harness the vast knowledge of your entire workforce
  • Better anticipate future leadership challenges
  • Enhance your co-op’s culture


The VitalSigns Cooperative Assessment®  makes all of this possible for co-op leaders – simply, quickly, and at a cost that every co-op can afford.

Your employees can complete the survey on a computer or mobile device - in the office, in the field, or at home!

How It Works

The GreatCo-Ops VitalSigns Cooperative Assessment® is a powerful, cost-effective employee survey that our team designed specifically to meet the exact needs of today’s electric cooperative leaders.  In fact, almost two dozen co-op leaders helped us design the survey!

When you engage us to survey your employees, you will understand your co-op’s people and culture like never before. Plus, we will benchmark your co-op against other electric distribution co-ops so you will know exactly how your co-op is doing.

The survey assesses each co-op on many critically important criteria, such as:

  • Co-op Culture
  • Morale
  • Safety Climate and Challenges
  • Key Strengths and Weaknesses
  • Process Efficiency and Effectiveness
  • Employee Engagement
  • Employee Satisfaction With Pay, Benefits, Communications, and More
  • Employee Training Needs
  • Employee Commitment to the Co-op and Buy-in to the Mission

Customized Reporting

When our data analysis is complete, you will receive a report detailing your co-op’s numerical scores on each component of the VitalSigns Cooperative Assessment®, as well as your rankings among the other participating co-ops nationally. The report will include the full text of anonymous written comments from employees to add richness and context to the numerical scores. You will also receive a focused narrative highlighting areas of strength and concern, providing clarity on where to direct your attention to produce the biggest improvements for your co-op.


In-Depth Consultation

Once the report is delivered, you will have an in-depth phone consultation with GreatCo-Ops to discuss your co-op’s scores, the key challenges identified in the assessment, our team’s perspectives on possible solutions to those challenges, and top leadership priorities.

Collaborative Best Practices Development

The top-scoring cooperatives each year in the primary categories of the VitalSigns Cooperative Assessment® are invited to share their strategies for success during a best practices conference call for participating co-ops. This information exchange ensures a flow of knowledge between co-ops that leads to the development of new best practices, driving improvements in cooperative culture and performance.

Benefits and Outcomes for Participating Cooperatives

  • Improvements in the co-op’s culture, morale, safety, risk, operational effectiveness, and overall performance
  • Increased board, employee, and member confidence in management
  • An entirely new suite of employee-focused metrics that predict future success and are easily reevaluated annually
  • Clear, actionable, data-driven insights about the cooperative’s “health,” both in absolute terms and relative to other co-ops
  • New knowledge that is essential to determining the most important priorities for co-op leadership
  • Increased learning of best practices from peer co-op leaders

About the VitalSigns Cooperative Assessment®

The GreatCo-Ops VitalSigns Cooperative Assessment® is a brief, anonymous, online, all-employee survey.  It is powerful because it extracts and synthesizes the vast storehouse of knowledge gained by a co-op’s employees over their hundreds of years of aggregate experience in the industry. 

The results of our 15- to 20-minute survey give co-op leaders much deeper insights into organizational culture, risks, strengths, weaknesses, employee engagement, and much, much more.

The team at GreatCo-Ops handles all aspects of survey implementation. We also provide co-op leaders with language to use in communicating the nature and importance of the program to employees and board members to boost employee response rates and ease any concerns.

Frequently Asked Questions

Pricing is based on a co-op’s size.  Co-ops with fewer than 75,000 meters fall into our lowest price tier, which is $5,000.  The cost for co-ops with between 75,000 and 150,000 meters is $10,000.  For co-ops larger than 150,000 meters, the cost is $20,000.

It’s really simple!  We send each of your employees an email with a link to the survey.  And, all we need from you is your employees’ names and email addresses.  We handle everything from there.

No problem!  In fact, several of our clients are in this situation.  We will send you a link to the survey to place into your own internal systems for employees to access however you feel is best.  Their responses will still go directly to us.  And, if necessary, we can provide paper copies for your employees as well.

Lots!  Employees really appreciate it when the co-op asks their opinions!  This means that the response rates are typically high.  We generally see response rates of between 85% and 95%.

The survey is brief, yet comprehensive.  Most employees will finish in 15-20 minutes, but it depends in part on how much time they spend writing their answers to the optional open-ended questions at the end of the survey.

Only about two weeks!  We typically give employees 10 days to complete the survey, and we then write and deliver the report to you as soon as possible.

Once you send us your employee names and email addresses, we can normally send the survey to your employees within 24 hours.

Your employees can rest assured that co-op management will never see their individual answers attached to their names or email addresses in any way. GreatCo-Ops takes employee privacy very, very seriously. In fact, we require co-op management to agree to this understanding when they sign up.  It’s our way of making sure employees are comfortable with the process.

We recommend that co-ops have us survey their employees at least once per year.  This helps co-op management track improvements over time, and it tells co-op employees that management wants to hear from them on a consistent basis.

There are several advantages to outsourcing your employee survey work to GreatCo-Ops. First, switching to GreatCo-Ops will free up your HR team to focus on what they do best.  Second, our team of Ph.D.s has spent decades designing surveys and interpreting the results.  That’s just our thing!  So, you can be certain that your survey results will give you exactly what you need to make the best decisions. Finally, your employees may be more comfortable giving their honest opinions if they know that the survey isn’t being monitored by someone at the co-op.  In short, many electric co-ops have decided to outsource their survey work to GreatCo-Ops, and we hope you join them!

Great question.  In fact, several co-ops have switched to GreatCo-Ops from other survey providers, because we focus exclusively on electric co-ops.  That means our survey is written in “electric co-op language,” and it asks only questions that are relevant to electric co-ops and their people.  Plus, when you have GreatCo-Ops survey your employees, you get benchmarked to other electric distribution co-ops.  We know that co-ops, their employees, and their cultures are unique.  That’s why it’s so important to be benchmarked to other electric co-ops.  Only GreatCo-Ops gives you these advantages!

Not much at all.  We work very hard to minimize your workload on this project.  It should take no more than four hours per year for the CEO or his/her designee to handle the whole thing, including reading our report, having a call with us to discuss the results, and joining our annual best practices conference call.

Easy!  Just click here to go to the sign-up page.  Once you’re done there, one of our team members will be in touch ASAP to talk about next steps!

Ready to have GreatCo-Ops survey your employees? Let's get started!